Valerie Reid is a Dynamic Business Leader and Entrepreneur. Her career has spanned a multitude of sectors – from public service to academia to business consulting and ownership. She is a sought-after adviser to companies and organizations, large and small, for her expertise in strategy, operations, process efficiencies, and technology in combination with her warm and engaging style. She understands people. From her start in business as an Economics major to achieving a Ph.D. from the London School of Economics, Ms. Reid has shown a desire and ability to understand problems and find solutions.

She is the founder of Willow Enterprises LLC which provides a much-needed digital platform, Simple Cremation Services (www.simplecremationusa.com), serving families seeking an online cremation arrangement with funeral homes across the USA.